Accessible, safe transport.
One LULA at a time

By 2025 there will be 100 cities in Africa with more than one million inhabitants each. Without access to safe, reliable and sustainable transport, there will be no equal access to opportunities. Through the culture of ridesharing, LULA aims to provide reliable transport options in emerging cities around the world.

LULA Loop

LULA is on a mission to enable emerging market cities to thrive by empowering people to be more productive and sustainable whilst providing access to economic opportunities.

By 2025 there will be 100 cities in Africa with more that one million inhabitants each. Without access to safe, reliable and sustainable transport, there will be no equal access to opportunities. Through the culture of ridesharing, LULA aims to provide reliable transport options in emerging cities around the world.

With over 100 cities in Africa having over a million citizens by 2025, the need for cities to move more efficiently, sustainably, and productively is of paramount importance. Heating up 1.5x faster than anywhere else in the world - the demographic dividend needs to be harnessed before it goes bust. Reliance on single-occupancy cars, inefficient public transit, and high infrastructure costs will not help Africa prosper in the long run.

Thus, LULA is on a mission to harness the growth of Africa by providing a safe, sustainable, convenient, and affordable transport system to move around the continent. LULA's vision is global and connected to the unique challenges of the final frontier market of Africa centered on a #ZeroCarbonFuture.

Every day, commuters, companies, and communities in Africa choose LULA as the way to move across the city. Everyday, we choose a sustainable, productive, and convenient future.

Join us. Choose LULA!

Brand Values

Reliability

Be accountable to what you say you’re going to do.

Integrity

Serve every customer with respect and dignity.

Sustainability

Commit to reducing carbon emissions.

Innovation

Always find new creative ways to solve problems.

Impact

Prioritise creating public value to bring about positive social change.

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